We explore the world of technology, advertising, fashion, culture and anything different and inspiring. Mind you: the world is not Holland. We mainly focus on foreign sources, many from the US as they’re ahead in many ways. Below you can find a mix of thoughts, finds and stuff that we like and that triggers us. We are constantly online, discovering insights, fleshing out different industries. What’s the international pulse? See something you like? Don’t hesitate to share or leave a comment.
The latest posts
Check the complete overview of the best performing fashion brands and their advertising campaigns. Find about the most frequently used and the most effective social media trends of this year.
Hey, my name is Svetlana Yanchenko. I am 25 years old and I’m from Moscow, Russia. I came to Holland 4,5 years ago to do my study. Around 3 years ago I met Richard and now I work at IIZT as a senior social media specialist.
From the start of 2016 IIZT helps companies to enter the Russian market. We want to help you to expand the boundaries of your business. We will help you to develop your export strategy and analyze your export potential. IIZT helps to establish new business contacts with Russian partners, to develop a communication strategy and much more.
For those who missed our earliest Social War editions we prepared the overview of social media trends successfully used by fashion brands in the beginning of this year. Watch this video and learn what actually works online in 2017.
Social media influencers and how fashion brands use them for their advertising. Social War week 19/2017.
This week we talk about how big brands use social media influencers in their advertising and what other brands or smaller businesses can learn from them. This week top performers are: *Pull and bear and 192% increase on engagement *Tommy Hilfiger and 140% increase on engagement This week both brands were using social media influencers in order to promote their brand.