The latest posts : Diesel

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Top Social media marketing trends in 2017: Benchmarking Fashion Industry.

intelligence, operations

Check the complete overview of the best performing fashion brands and their advertising campaigns. Find about the most frequently used and the most effective social media trends of this year.
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rapha-rapharides read
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Rapha builds the community around the brand. Scotch & Soda becomes the face of Amsterdam. Social War week 12/2017.

intelligence, operations

Top social media performers on March 27:Rapha 190% increase on their engagement."Rapha Rides" campaign. Scotch & Soda 140% increase on their Facebook engagement. "From Amsterdam, From Everywhere" campaign.
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make-love-not-walls read
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Social War week 7. Politics and Fashion. Diesel and Nike case.

intelligence, operations

Last week it was all about politics in a fashion world. Diesel was the best social media performer of the last week among fashion brands and increased its engagement up to 350%. Diesel easily beats such a social media giant like Nike with the campaign “make love not walls”. Both brands try to show their political views, which are similar. But for Diesel it has a positive impact on their social media, while Nike just lost.
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