The latest posts : Reclame
A world without bullshit would be more interesting. We would lack the creative flair of bullshitters, that’s true. But we would have the fascination and the wonderment of reality.
Forget about huge brainstorming sessions that will eventually lead to this "genius" output in TV commercial or newspaper advertisement. And then throw a lot of money after it, to get it repeated so often, that people will like you for it and will forcefully accept that you're super funny as a brand. It's old news.