The latest posts : Webtraffic
Social media influencers and how fashion brands use them for their advertising. Social War week 19/2017.
This week we talk about how big brands use social media influencers in their advertising and what other brands or smaller businesses can learn from them. This week top performers are: *Pull and bear and 192% increase on engagement *Tommy Hilfiger and 140% increase on engagement This week both brands were using social media influencers in order to promote their brand.
We always talk about the best performers and their success on social media. But Social War research which includes more than 70 fashion brands also measures the worst social media performers. Let’s have a look at their mistakes so we don't repeat it. Welcome to our mistake edition! This week we talk about Onitsuka Tiger, Reebok, H&M and Levis.
Last week a lot fashion brands were promoting their April Fool's Day campaigns on Facebook. Find out about the leaders and learn from their success!
Rapha builds the community around the brand. Scotch & Soda becomes the face of Amsterdam. Social War week 12/2017.
Top social media performers on March 27:Rapha 190% increase on their engagement."Rapha Rides" campaign. Scotch & Soda 140% increase on their Facebook engagement. "From Amsterdam, From Everywhere" campaign.
Social War/ Week 11. Weekly update on the best #socialmedia performers among #fashion brands: DKNY and Goodmorningdkny campaign. Emily Ratajkowski is the face of the campaign. Perfect match or could this be a big failure? ZARA and their capsule collection. Intriguing advertising of the launch. But where is the promised collection? Watch our video update and increase your knowledge and skills: